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October 15 2018 / Rating: 9.7 / Views: 264
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Paid search case studies - Contractor PPC Cost-Per-Lead Case Study Paid Search Campaign for Contractors

At Pear Analytics, transparency is a core value for our team. Professional Services B2B marketing has its own unique challenges and pressures, not least of which is how to quickly and accurately communicate your proposition to time-poor stakeholders across digital channels. Pay Per Call PPC Ad Optimization Case Study This is probably the best case study to highlight the impact of switching from PPC to pay per call. She is an analytics professional with more than five years of experience using data-driven analysis to guide clients in optimizing their site and increasing revenue.


And the best part about this campaign is that it cost him a grand total of 6! The perfect lead candidate is represented by only a small pool of individuals focused on a very specific solution.

Jessica also worked as an analyst of interactive systems for NBC Universal. Campaigns were set up to test the best marketing message to see if different groups of people were influenced by different adverts.


500 monthly income, we could easily convince our client to continue running brand campaigns.

Since then they have generated more than 20 million in sales and have processed well over 40,000 transactions. Since partnering with FSC, our website has had a major overhaul which is driving more customers to my business and providing us with a competitive edge in a tough market. He works remotely with businesses in Baltimore, Maryland, Pennsylvania, Kentucky, and Beyond! The old solution to this problem was using generic, vague keywords like King Size Mattress to send visitors to a generic landing page. 67 SickKids Foundation received a Google Grant for use towards promoting the Foundation s mission.

Write good copy Your ad should not only be free of typos, but it should convince the visitor that it s worth their time to visit your website. Secondly, my business has EXPLODED since I have been working with them.

Paid Search PPC Helping Act-On reduce cost per click and cost per acquisition while increasing visibility and conversion. This 3D printing client relied on Nowspeed s PPC experts to strategically manage a global paid search program. He brings a depth of expertise in best-in-class testing, analytics, optimization and tag management software, providing in Optimizely, Adobe Target, Adobe Analytics, Tealium and Ensighten. Beforehand, take a look at the brand campaign we had running previously. The Objectives A KPIs report that advised on problems encountered and solutions provided was needed. Our job is to get as much appropriate traffic as possible for the given offer at an average CPC of about 50 of what they are being paid by the advertiser. After 6 months, CPC Search has achieved very significant results Revenue up over 100 Profit after agency fees up 73 Every client is different, but for this particular client we focused especially on separating out Content from Search campaigns, adding and managing content placements, expanding content ad groups in the spirit of Google s Cast Your Net CYN technique for contextual campaigns, and on restructuring the Search campaign by creating multiple child ad groups from what had been a small number of original ad groups in the Search campaign.

Simpson took full advantage of Facebook s audience targeting options. Giselle Herrera Senior User Experience Designer Coming soon! 03 02 2016 Feel Unique is Europe s largest online retailer of premium beauty products stocking over 500 brands and 18,500 products. The guy who used Facebook ads to get a date Matt Simpson On April 2 nd 2011 Matt Simpson launch a Facebook ad campaign with the sole purpose of finding himself his ideal woman. We had a client that was spending a modest amount of money on Paid Search and it was being managed by another agency. Advertising to a niche market takes a real eye for intricacies and strategy. provides dedicated account management, free custom proposals for clients, sales collateral and more. Search engine optimisation gives you cost effective ways to drive audiences, and paid search engine advertising guarantees immediate customers for whatever phrases that you need. Shamir Duverseau Managing Partner Senior Consultant Shamir is responsible for business management and leads the firm s analytics intelligence and conversion rate optimization practices.

500 monthly income, we could easily convince our client to continue running brand campaigns. Results Initiation of the paid search program allowed LeSaint to increase their search visibility, and traffic derived, from keyword segments in which they had previously been invisible. Paid Search PPC We fast-tracked conversions and lowered costs for South West Trains Organic Search SEO and Paid Search PPC As well as achieving p1 ranking for its top industry term, we sent this SEO and PPC client s traffic and conversion rates soaring, while driving down costs and lowering bounce rate Paid Search PPC Doubling transactions and revenue for the specialist mail order company. After adding pay per call to their enquiry form, the regional school saw a 49 percent increase in conversion rates from their site.

PPC Case Study Advertising Supported Travel Industry This case study is quite unique at New Jupiter Media.


Relevant, dynamically generated headlines give your ad more visibility and relevance for people searching for what you have to offer. The company had used three other pay per click PPC vendors in the past but was extremely unsatisfied with the cost-per-lead CPL and cost per booked lead that these previous vendors produced. I do think we are spending more money on Content relative to Search than we were 8-12 months ago as an agency sometimes it works really well, sometimes not. Webpage elements ripe for testing include design, layout, copy, color, call-to-action button elements and more. Simply put, organic search results could not make up for the drastic decrease. We bring expertise, partnership and transparency to every client and it shows.

Pages 2 3 27 51 11 13 20 28 3 17 2 Solve this simple math problem and enter the result. In five days, his campaign drove 30 clicks and 5 leads via contact form for 19. Sideshow Collectibles partnered with Blast to scale Paid Search presence and revenue and dominate the collectible space. Boston Comic Con needed video content that could double as a TV commercial, and that would create excitement around the convention in order to drive traffic to the website and increase ticket sales. These codes helped track enquiries, bookings, and better budget allocation.


We agreed to turn off the campaign to test the idea. More recently, we partnered with them to expand and optimize their paid search campaigns, and ultimately capture more of their industry s market share.


She is an experienced digital media professional who specializes in driving user engagement across digital platforms. It s not the first time Summit have won an award working with Argos either!

She is a collaborative and analytical quality assurance specialist who manages multiple testing projects simultaneously for multinational travel, hospitality sites and mobile applications.

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